10X Dental Partners
◆ Case study — Sleep Medicine Growth

A general practice stood up a dental sleep line of business from zero to a recurring revenue stream.

Program design, screening workflow, medical billing follow-up, and demand generation deployed as a single integrated launch.

Practice
Anonymous GP adding sleep
Location
Mountain West
Vertical
Dental sleep medicine
Window
9-month engagement
● Sample case studyFigures shown are illustrative ranges. Final published version will replace each metric with the cited source export.
N° 01The context

Practice had clinical interest in dental sleep but no patient pipeline, no medical billing infrastructure, and no defined screening protocol.

● Divisions deployed
MarketingConsultingVirtual Staffing
N° 02The approach
  1. 01

    Sleep program design and clinical workflow build via consulting division.

  2. 02

    Demand generation via HelpMeSleep — DTC awareness + screener funnel.

  3. 03

    Virtual staffing for medical insurance verification and pre-auth follow-up.

N° 03Before → After

The numbers.

Metric
Qualified sleep screeners / month
Before
0
After
~85
Δ
New line
Source
[1] HelpMeSleep funnel analytics (pending)
Metric
Sleep appliances delivered / month
Before
0
After
~22
Δ
New line
Source
[2] PMS chair report (pending)
Metric
Medical insurance verification turnaround
Before
n/a
After
<48 hrs
Δ
New SLA
Source
[3] Virtual staffing dashboard (pending)
Metric
Monthly sleep revenue
Before
$0
After
~$66K
Δ
New line
Source
[4] PMS production report (pending)
N° 04Methodology

Baseline is pre-engagement (practice had no sleep program). Post figures are month-9 run rate. Figures are illustrative ranges pending client written approval; final version will include screener funnel exports, PMS production reports, and a methodology PDF.

N° 05Citations
  1. [1]
    Qualified sleep screeners / month
    Source: HelpMeSleep funnel analytics (pending)
  2. [2]
    Sleep appliances delivered / month
    Source: PMS chair report (pending)
  3. [3]
    Medical insurance verification turnaround
    Source: Virtual staffing dashboard (pending)
  4. [4]
    Monthly sleep revenue
    Source: PMS production report (pending)

Final published version will hyperlink each citation to an anonymized source file (PMS export, ad platform screenshot, CRM report, or client-attested PDF) with timestamps.

"Nine months in, sleep is our most profitable service per chair hour. We don't know how we'd have built this alone."
— Owner DDS — General practice (pending disclosure approval)
N° 06Other case studies
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◆ Next step

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